Macaroni Grill Changes Its Menu for the Right Reasons

Posted on September 18, 2009 by Richard Goldfarb

While Denny's appears to be subject to a growing trend of people suing it to change its menu, Romano's Macaroni Grill is lowering the calories in its menu for another reason:  to stem losses in sales.  According to an article in the Wall Street Journal, Macaroni Grill is increasing sales while at the same time lowering food costs, prep time and the calories in its menu items.  Criticism on The Today Show of a menu item with 1270 calories has caused it to be trimmed down to just 390 calories and 4 grams of fat. 

As the debate over labeling caloric and other information in restaurants continues, this is an example of the market making its own correction without intervention from the legal system.  According to Macaroni Grill, the new cherry tomatoes and small leaf basil in their tomato bruschetta makes the food taste better, too. 

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