I’ve been invited to speak this Friday at the University of Oregon School of Law‘s symposium entitled "Cultivating Our Future: New Landscapes in Food and Agricultural Law and Policy" as a part of the "Food for Thought – Strategies for Advocacy" panel.

I’ll outline a series of tools food lawyers can and should use to assist their clients in responding to significant consumer claims. I’ll explain:

1. How a client can determine whether a claim has merit,

2. What should be done the moment any significant claim is received,

3. The importance of determining a trial strategy at the earliest possible moment, and

4. The three types of consumer claims seen most often and how to respond to each.

An advance copy of my slide-deck can be found here.